Rosenthal explains the difference between himself and a “request” or wedding DJ – the sort who plays whatever you want to hear – is that a real DJ is hired for their unique “sound,” and you don’t dare ask to revise their playlist. “Anybody can put a playlist together, but can you tell a story through music?” asked Rosenthal. “I liken it to cooking: you can take the same recipe, but if I use pepper more than garlic, the way I arrange it, I’m creating a different dish. I’m doing that with music. Whether it’s music that’s been played by somebody else, I’m going ahead and re-purposing it. Using the individual bass lines, vocals, whatever it happens to be, in different proportions.”

Late Night Party featuring Posh Josh
June 5th, 9:00 p.m. at El Rancho Tavern

A Durangoan Josh Rosenthal, aka Posh Josh, considers himself a house music DJ; “house” being a genre combining influences of disco, jazz, funk and R&B.  He swills champagne during performances and wears a suit jacket to highlight his “classy” persona (and because he prefers champagne to beer). 

Come shake your booty with us! #BringingCommunityBackTogether #LocalBusiness #SupportLocal #SmallBusinessLove
El Rancho Tavern at 975 Main Avenue, Durango, CO